David Fradin


David Fradin is a seasoned product management and marketing expert with a distinguished career that spans over five decades. Since 1969, he has been instrumental in building and leading the development of successful products across a wide range of industries. His journey includes key roles at iconic companies such as Hewlett-Packard (HP) and Apple, where he operated at the same management level as Steve Jobs during a pivotal time in the company's growth and innovation.
At Apple, David was involved in strategic product decisions that helped shape the company’s early trajectory, bringing firsthand insight into what it takes to develop world-class, market-leading technologies. His experience is not limited to large corporations—David has also worked on 75 different products and services across eleven startups, giving him a rich, hands-on understanding of the entire product lifecycle, from ideation to launch and beyond.
David is the founder and president of a professional development company that specializes in training individuals and teams to build what he calls "insanely great products." His training programs focus on product management, product marketing, and organizational excellence, and he has educated thousands of managers and executives around the globe, sharing the methodologies and insights he learned from decades of practical experience.
In addition to his consulting and teaching, David Fradin is a published author with several books to his name that reflect his deep expertise and thought leadership in the field of product management. His writing emphasizes actionable strategies, customer-centric design, and the leadership skills required to create exceptional products that resonate with users and stand the test of time.
David Fradin is a seasoned product management and marketing expert with a distinguished career that spans over five decades. Since 1969, he has been instrumental in building and leading the development of successful products across a wide range of industries. His journey includes key roles at iconic companies such as Hewlett-Packard (HP) and Apple, where he operated at the same management level as Steve Jobs during a pivotal time in the company's growth and innovation.
At Apple, David was involved in strategic product decisions that helped shape the company’s early trajectory, bringing firsthand insight into what it takes to develop world-class, market-leading technologies. His experience is not limited to large corporations—David has also worked on 75 different products and services across eleven startups, giving him a rich, hands-on understanding of the entire product lifecycle, from ideation to launch and beyond.
David is the founder and president of a professional development company that specializes in training individuals and teams to build what he calls "insanely great products." His training programs focus on product management, product marketing, and organizational excellence, and he has educated thousands of managers and executives around the globe, sharing the methodologies and insights he learned from decades of practical experience.
In addition to his consulting and teaching, David Fradin is a published author with several books to his name that reflect his deep expertise and thought leadership in the field of product management. His writing emphasizes actionable strategies, customer-centric design, and the leadership skills required to create exceptional products that resonate with users and stand the test of time.

David Fradin
Project Manager, Business Owner.
David Fradin is a veteran in product management and marketing with over 50 years of experience. He held leadership roles at Apple—where he worked at the same management level as Steve Jobs—and HP, contributing to major product successes. Having worked on 75+ products across startups and Fortune 100 companies, he now leads a training company focused on building “insanely great products.” A sought-after educator and author, David has trained thousands worldwide in product strategy, customer focus, and organizational excellence.